Human expertise. AI momentum.

Better marketing.
A clearer
way forward.

Paid media, creative testing and measurement for dental implant practices and other high-value local services, run by an experienced marketer who works directly with you.

Founder-led. AI-assisted. Focused on what moves your business.

Account 01 · Dental implants · April–June 2026

From first enquiry
to treatment decision.

  1. 423Leads
  2. 328Qualified leads
  3. 27Treatment commitments
  4. $473,396Reported commitment value

Reported commitment value is a CRM pipeline figure, not collected revenue. Anonymized figures from Filip's prior dental implant campaign work, before Fever Consulting. Historical performance does not guarantee future outcomes.

See the full account reports

Selected results

The numbers.
With the context.

Examples from Filip's prior dental implant campaign work. These account snapshots connect acquisition metrics with reported treatment commitments.

ACCOUNT 03 / DENTAL IMPLANTS

A closer look at
two months of progress.

Between June and July 2026, reported lead volume increased while both cost per lead and cost per qualified lead decreased.

44 → 83Monthly leads+88.6% month over month
$28.57July cost per leadDown from $46.82 in June

July also records two treatment commitments with a reported value of $49,099. This is a CRM commitment value, not verified collected revenue.

Lead volume · June vs July 2026

June
44
July
83
Reported monthly acquisition metrics
MetricJuneJuly
Qualified leads3148
Cost / lead$46.82$28.57
Cost / qualified lead$66.46$49.40
View the account 03 source reports

The source spans two months. The figures above compare June with July within that period. Source comparison lines, where present, refer to the preceding two-month period.

ACCOUNT 01 / DENTAL IMPLANTS

Track the journey beyond the lead.

April–June 2026 · three-month reporting period

A three-month view of enquiry volume, lead qualification and treatment commitments.

423Leads
328Qualified leads
27Treatment commitments
$473,396Reported commitment value
View source reports for account 01

Full-color lines show the displayed period; faded lines show the preceding three-month comparison period. Totals above describe the displayed period.

ACCOUNT 02 / DENTAL IMPLANTS

Bring lead quality into the picture.

April–June 2026 · three-month reporting period

A second account with reporting across acquisition and the treatment decision stage.

501Leads
314Qualified leads
24Treatment commitments
$384,622Reported commitment value
View source reports for account 02

Full-color lines show the displayed period; faded lines show the preceding three-month comparison period. Totals above describe the displayed period.

ACCOUNT 04 / DENTAL IMPLANTS

Keep the full funnel in view.

April–June 2026 · three-month reporting period

A smaller-volume account showing why treatment outcomes belong beside acquisition metrics.

157Leads
74Qualified leads
4Treatment commitments
$16,893Reported commitment value
View source reports for account 04

Full-color lines show the displayed period; faded lines show the preceding three-month comparison period. Totals above describe the displayed period.

Selected results from Filip's prior dental implant campaign work, before Fever Consulting. Source: anonymized dashboard reports supplied by Filip. Accounts 01, 02 and 04 compare three-month periods; account 03 compares two-month periods. Displayed totals refer to the dated period. Treatment commitment values represent CRM pipeline outcomes, not collected revenue. Results reflect the wider acquisition and sales process; historical performance does not guarantee future outcomes.

Expertise

Built around your
next growth constraint.

Get the right support for the stage you're at. We agree on a focused scope before starting, then bring the work together around one plan.

ACQUIRE

Paid media,
with purpose.

Campaign planning and hands-on management grounded in your offer, audience and commercial goals.

  • Google Ads & Meta Ads
  • Campaign setup & optimization
  • Budget pacing & test priorities
CREATE

Creative that
keeps learning.

Customer insights become concepts worth testing. AI helps explore variations; human judgment shapes what reaches your audience.

  • Messaging & creative concepts
  • Ad copy & asset variations
  • Structured creative testing
UNDERSTAND

A clearer view
of performance.

Look beyond platform-reported conversions. Bring tracking and lead-quality feedback into your decisions.

  • GA4 & Google Tag Manager
  • Conversion tracking reviews
  • CRM & lead-quality feedback

How we work

A focused start.
A useful rhythm.

Clear priorities, agreed deliverables and a direct line to the person managing the work. A 30-day pilot can cover one advertising platform, a tracking review and an agreed creative test.

  1. Week 1

    Understand and set up

    Review the offer, customer journey and available data. Confirm scope, access and tracking.

  2. Week 2

    Launch the first test

    Prepare the campaign and creative, with a clear approval process before launch.

  3. Week 3

    Improve with evidence

    Review performance alongside lead quality and sales feedback. Prioritize the next test and explain the reasoning.

  4. Week 4

    Review and next step

    A concise report and a review of what to improve next, so you can decide how to continue.

Typical shape of a pilot. The exact plan is agreed before kickoff.

What a pilot includes

  • Defined deliverables & approvals
  • Weekly optimization & concise reporting
  • A review of what to improve next

Your accounts stay yours.

Your accounts and data stay in your control. AI supports research, drafts and reporting; people guide strategy and review delivery.

Scope and fees are agreed before kickoff. Advertising spend is paid separately from agency fees. A pilot can reveal early signals; your sales cycle may require a longer evaluation.

Discuss a pilot
Filip Lazarov, founder of Fever Consulting

Meet your marketer

Work directly
with Filip.

A lead count only tells part of the story.

I'm Filip Lazarov, a performance marketer based in Skopje. My work spans paid acquisition, conversion tracking and lead generation for businesses in the US and Europe.

My experience with dental implant campaigns has taught me that lead quality, follow-up and the customer's decision matter as much as the lead itself.

I started Fever Consulting to combine hands-on experience with a more efficient way of working. AI helps with production and analysis. You get direct communication, careful execution and a clear explanation of the decisions.

Filip LazarovFounder & Performance Marketer
Google & Meta advertisingGA4 · GTM · CRM workflows
Book a 15-minute call

Before we begin

A few good
questions.

Is Fever Consulting only for dental practices?

Dental implant campaigns are a core part of Filip's experience. Fever also considers other service businesses with a clear offer, an advertising budget and the capacity to follow up with enquiries. We'll discuss fit before recommending a project.

Where do these results come from?

They are anonymized snapshots from Filip's prior dental implant campaign work, shared to show relevant experience. Fever Consulting is a new agency; these examples come from earlier work and do not measure the effect of AI.

What does AI change about the service?

AI supports research organization, copy drafts, creative variations and reporting summaries. The aim is to spend less time on repetitive production and more on decisions. Strategy, accuracy checks and final review stay with people.

What do I need before we can start?

A defined offer, someone who can approve work, access to the agreed advertising and measurement tools, and a separate media budget. For lead generation, your team also needs the capacity to respond to enquiries and share lead-quality feedback.

Do you guarantee leads, revenue or ROAS?

No. Outcomes depend on the market, offer, budget, sales process and other factors. We agree on the scope and goals, explain measurement limitations and use evidence to guide the work.

Let's find your next move

A few details.
Then let's talk.

Start with your industry, then tell me what you'd like to improve. A few short steps will help us prepare for a useful discovery call.

  • Five simple steps
  • Work directly with the founder
  • No commitment to a paid service

Prefer email?
filip@feverconsulting.com

Step 1 of 5Industry

Choose an option to continue. For Other, enter your industry and choose Continue.

What industry are you in?

You can review earlier answers with Back. After submission, your name, email and enquiry answers are shared with Calendly to prefill the calendar here.

Book a 15-minute call